Project OVERVIEW:
"to.m" is a fictitious interior design firm dedicated to crafting immersive design experiences for residential spaces. Grounded in the belief that every space has a distinctive narrative waiting to unfold, we specialize in transforming houses into homes that resonate with warmth, elegance, and individuality.
Challenges:
Defining the target customer for this project poses a significant challenge due to the diverse range of potential clients. The client base could encompass families with children in high school or college, middle-aged professionals seeking to refresh their living spaces, or established households desiring to elevate their long-term residences. Each demographic brings unique needs, preferences, and lifestyle considerations to the forefront, demanding a tailored approach to design and communication.
ApproachES:
In response to the diverse range of potential clients, this project strategically targets middle-aged professionals and families with children in high school or college. This decision is guided by the understanding that individuals in this demographic may have the financial means and the desire to invest in interior design services as they seek to create comfortable, functional, and aesthetically pleasing living environments.
The website design tends to embody a sleek and modern aesthetic, emphasizing showcasing featured projects and client testimonials on the landing page. These sections will serve as powerful visual narratives, illustrating our design expertise and the transformative impact of our work.
design system:
Mobile version:
DESKTOP VERSION:
