Overview: 

This is a fictitious Event Planning Booklet for New Media Production & Design Showcase 2024. This marketing plan serves as a showcase for my branding design expertise, encompassing the creation of a vibrant colour palette, dynamic typography, and a captivating headline to set the stage for the event. My role in this imaginative endeavor extends to the meticulous design of the booklet, ensuring a cohesive and visually compelling representation of the "Beyond Limits: Redefining Creativity!" theme.
My Roles: 

Brand message & headline, colour palette, typography, and booklet design.
Target Audience:

Potential Students: High school and college students interested in pursuing a design education.
Potential Employers: Companies seeking talented designers for employment.
Industry Professionals: Individuals actively involved in the design sector.
Messages:

The core messages center on the idea of "Beyond Limits - Redefining Creativity," emphasising the innovative and boundary-pushing nature of the student artwork. I use an energetic and enthusiastic tone to convey excitement about the event. 

The creative process will focus on a minimalist and clean design approach to allow the students' artwork to take center stage while incorporating a bright yellow colour palette to draw attention and evoke energy.
(Tools: Adobe Illustrator, Adobe Photoshop)

***Thanks for viewing***

It has been a pleasure to share my creative journey with you, and I hope you found inspiration and meaning in my work.

Feel free to reach out if you have any questions, project inquiries, or want to connect.

PRUDENCE LO 

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